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UNLV marketing professor Marla Royne Stafford said that the Strip is an “ideal place for advertising during the Super Bowl because many have large scale visibility for a campaign without paying the price of a 30-second Super Bowl ad,” averaging $7M this year.

Much of the unhappiness in Nevada, as in the rest of the country, centers on high costs for everyday items along with housing.

The Center for Business & Economic Research at the University of Nevada Las Vegas said the Super Bowl generates about $160 million in sports wagering in Las Vegas every year. This year's game could be record-breaking.

The January traffic death toll of 31 reported by the Metropolitan Police Department, the Nevada Highway Patrol and Henderson police concerns the director of UNLV’s Road Equity Alliance and Vulnerable Road Users Project.

For Nikki Haley, the Republican primary in Nevada was a real failure. It was already clear beforehand that she definitely wouldn't get a single delegate vote there. This was due to a dispute between the state and the Republicans. They boycotted the state-organized primary on February 6th and are holding their own caucus on February 8th. Haley ran in the primary, Trump is running in the caucus. The delegates' votes are only awarded at the election meeting.

Silver Peak, which began mining lithium in the 1960s, won’t remain the only U.S. lithium mine for long.

Recently approved disease-modifying treatments for Alzheimer's disease have created a sudden demand, but these and other drugs in the pipeline are not for all patients with clinical Alzheimer's symptoms, experts said.

Around 1,000 private aircraft are expected at Las Vegas airports for the Super Bowl. It matters for climate change, and maybe for Taylor Swift, too.

Las Vegas's so-called "fun economy" is worth an astonishing $13.7 trillion when accounting for tourism, sports, and entertainment revenue streams, according to the ��ҳ| �鶹��ýӳ��' Zero Labs. This dwarfs the size of major sectors like healthcare, with Las Vegas' leisure and hospitality ecosystem estimated to be nearly 9 times larger than Big Pharma. These figures come as Nevada's Sin City preps to accommodate visiting football fans for the Super Bowl this Sunday, February 11.