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Former Pres. Donald Trump needs to discard his storied penchant for racist and sexist tropes and nicknames if he wants to win over independent voters in his likely race against Vice Pres. Kamala Harris, say political experts in Nevada, one of a handful of battleground states.

Marla Royne Stafford — a UNLV Lee Business School professor, researcher, and advertising and marketing expert — is available for interviews on Olympians' potential as social marketing stars. Dr. Stafford led a study which dissected 27,000 tweets of Summer Olympians to explore how medal status impacts their clout and authenticity in engagement, and ultimately their potential as social media influencers.

Kamala Harris is “breathing new life” into the presidential election, Las Vegas election experts said, and could help enhance voter participation with a younger generation that was disillusioned with what until this week had been shaping up as a race between the two oldest major-party candidates in American history.

Have you ever noticed how time seems to crawl when you’re bored but flies by when you’re having fun? It turns out there’s scientific evidence behind this common experience. Researchers from the ��ҳ| �鶹��ýӳ�� (UNLV) suggest that our brains don’t actually keep track of time like a clock. Instead, they measure time based on our experiences and activities.

The number of confirmed cases of West Nile virus in Clark County has risen again as mosquitoes positive for the virus are found in 44 Southern Nevada zip codes.

Many hotel guests get comfortable lounging around in the plush, cozy robe hanging in their closet. So comfortable, in fact, that they find the garment too irresistible to leave behind, leading managers to add price tags and anti-theft warnings to rooms.

No, President Joe Biden did not die or be “health evacuated” from Las Vegas last week. After Biden was diagnosed with COVID-19, cutting short his trip to Southern Nevada, rumors about his health began to spread on social media.

When most people think of the City of Las Vegas, they think of the iconic Strip lined with dozens of hotels and casinos and the iconic "Welcome to Las Vegas" sign. Clark County Commission Chair Tick Segerblom says what may surprise many is that the famous sign is a bit misleading, as it and the entire so-called Las Vegas Strip reside within unincorporated Clark County.

Have you ever found yourself in a mild panic when it’s time to pay your dinner bill on a vacation because you forgot to look up tipping etiquette in that country? You’re definitely not alone. Tipping expectations vary greatly throughout the world, and it can be hard to keep it all straight. Even if you know tipping isn’t standard in a particular region, it can still feel really weird not to leave a tip. Beyond that, in some places, tipping can even be seen as offensive.