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Tapping into data from Sightline Payments, the University of Nevada Las Vegas has revealed that roughly 12% of US gaming consumers demonstrate payment habits that expose them to experiencing gambling harm.

The research examined payment habits and their link to responsible gambling.

A new study from the UNLV International Gaming Institute analyzed customer payment data to help identify potential problem gambling behavior.

New research by the Ê×Ò³| Â鶹´«Ã½Ó³»­ International Gaming Institute (IGI) suggests that identifying patterns of behaviour when people pay for gaming services can eventually support responsible gambling efforts, as it might help detect at-risk players. The study was conducted based on data provided by various payment technology and software providers.

Both bookmakers and bettors can benefit from A.I. like ChatGPT

The potential rise in problem gambling in the United States is undeniably a popular subject of discussion—and rightfully so. Today, legal mobile gaming products are available to consumers in 24 states, reaching almost 60% of the US population. This Problem Gambling Awareness Month, we’d like to highlight a new stream of gamblers’ behavioral data that could help inform operators, regulators, and advocates about ways that payment transactions can be used to help identify potential gambling-related harms.

Kasra Ghaharian is a research assistant at UNLV International Gaming Institute (IGI) and Ph.D. student in UNLV’s William F. Harrah College of Hospitality.