Kenneth Miller (Political Science) and Tasha Philpot (University of Texas at Austin) recently published in Social Science Quarterly where they assess the effects of positive, inclusive racial imagery in campaign advertising. In the study they find that inclusive imagery signals to voters that the candidate is more racially inclusive, but that the impact of using these images is contingent on the candidate's credibility in appearing inclusive, inferred by voters based on the gender and party of the candidate. The article appears in the January 2020 issue.
